Reasons for Making Mobile Marketing Your Priority

In the marketing arena, marketers are always on the lookout for great things that will keep them ahead of their competitors in the market. You do not have to worry anymore because the solution lies in your purse or the pocket. We are living in an era where mobile marketing is bringing forth a tremendous opportunity for marketers to a greater level. Cell phones help the marketer to reach wider audiences in real time and on a personal level, which is a different engagement you cannot find in other communication channels.Significance of Mobile Marketing to BusinessesAccording to the recent most statistics, almost all customers own a mobile device. Seventy percent of the customers have a mobile phone, seventy-five percent own a laptop, and fifty-five percent own a tablet. At least seventy percent of this population uses their mobile devices for accessing the internet and not the laptop. With an increase in the population of smartphone users, the number of devices in the world exceeds the current population.Using the mobile device is the most viable option, and marketers need to make adjustments towards this medium as many users possess these devices. The extensive use of mobile devices among customers is a growing and crucial part of the market. It helps in unlocking the potential held in the massive, captive, expanding, and engaged audience.Nowadays, many companies are taking the full advantage of this option as it is the new thing in the market. In case your brand is not in mobile marketing, you need to make sure that you get a bandwagon as your competitor will leave you behind. Below are some reasons as to why businesses have to give priority to mobile marketing.i. Social media offers a platform for advertsTwitter, Facebook, and other platforms have understood the potential that resides in mobile marketing. They have recognized this potential and have evolved their adverts platforms for you to target mobile customers efficiently. All you need to do is clicking a button to start. This change will take a few minutes if you use social media marketing.ii. Mobile Advertising Reaches New and Broad AudiencesThe number people who are using mobile advertising exclusively are increasing. If your business is not using mobile advertising, then you are not going to reach your target audience and potential customers.iii. Retailers are Getting Mobile Arrangements WronglyThe news around nowadays shows how retailers are struggling to keep their profit margins high as a result of poor returns. Most retailers have taken their employees and shareholders by surprise in recent years because of a massive decrease in sales and net profits. Such companies view mobile marketing and e-commerce as an option when they are planning their budget. However, despite the vast opportunities the channel gives, the retailers struggle in investing in mobile marketing which makes them fall into the rat race of dwindling sales and profits.iv. Mobile Devices are Growing Online GrowthWith improving internet infrastructure and escalating smartphone penetration in the world, mobile devices have become a primary method that consumers use as a gateway to accessing the internet. Recent research shows that internet access by use of smartphones is a daily action for more than 83% of all users in the world.v. Google Advice Retailers to Use Mobile Marketing The main reason that will make you start mobile advertising is the Google Mobilegeddon update which penalizes websites which have not begun to put mobile marketing into consideration. Your site has to be easy to browse and responsive on mobile devices. In simple terms, your site will get a slap from Google by going down in the search engine ranks. These penalties are getting stricter with time, and your company has to take necessary measures before feeling the impact.vi. It is PersonalIt is hard to get brand close to the audiences when you are doing it behind a computer. Using mobile devices is however different. These devices are special accessories which people carry along at all times. They provide a different physical aspect as compared to other media.This form of marketing is personalized because it allows retailers get closer to consumers. You will have a high chance of converting these people into high-paying customers. For now, mobile marketing is in the market to stay, and researchers say that it will be gaining momentum as time goes. Businesses and firms that are waiting will find it hard to get on board making them spend a lot of money.vii. You Have the Chance Of Hitting Them Time and AgainIn case your strategy is targeting desktops, you need to put in mind that there is a possibility that your audience is also using mobile devices. Therefore, it might take a few attempts to reach and resonate with customers. In case you miss the laptop chance, use the smartphone to get him/her and convert the viewer.viii. It is Getting Costlier With TimeFacebook advertising is the best example when looking at what might happen in the event an advertising method has grown in popularity. Costs have continued rising in the recent past for no good reason. However, you might attribute it to the increase in the market competition.The mobile marketing space is similar; you will have to engage it now or later. It is advisable to do it now because tasting costs are quite affordable than wait for the future when you will have to break the bank before gaining any return.ix. Mobile Advertising Opens Up Possibilities and Virtual RealitiesIncluding exciting technologies such as virtual reality will make mobile ads more useful and engaging. The vast options show that it is easy to make a profit from this channel. Therefore, you need to understand that there exists an opportunity for all businesses in all industries.x. Mobile Marketing is Large and Has Taken ChargeRecently mobile advertising had gone back to face to face mode of shopping. When the internet became populous, the mobile has once again hit the market spending a lot by the use of mobile devices. Research says that by 2018, more than 25% of business profits will be coming from mobile devices. Therefore, mobile advertising is a modest way of ensuring you get profit as people are always ready to purchase via their smartphones.

When All Is Not Well With Work

When all is not well with work, what do you do? Do you quickly get frustrated and feel discontent? Do you look at each situation as a tiresome challenge or as an opportunity to learn something new? Have you ever considered looking at work problems from a spiritual point of view?When you look at work from a spiritual perspective, you will see that there are lessons for you to learn. Let’s look at a couple of situations that you or someone you know may have encountered. We will look at each scenario from a typical perspective and from a spiritual perspective.Difficulty with Boss or Co-WorkerNormally, we think that a difficult boss is just that, difficult. By all means, you are probably not the first person who didn’t get along with them. Therefore, it can’t be you who needs to change and instead the boss needs to change.From a spiritual way of thinking, you should ask yourself, “What is this person trying to teach me?” (And we’re not talking about job tasks.) Think for a moment, what is it about this person that really aggravates you? Make a list of all of their annoying attributes. How does this person make you feel? What bothers you the most? Compare the boss’s or co-worker’s list of attributes to your own behaviors. What characteristics do you have in common?Looking at the situation from this perspective, you suddenly realize that the characteristics that annoy you are the same characteristics that you embody. Recognize and appreciate your boss or co-worker for they are showing you what you need to change. If your characteristics are not similar, look for the lesson that they are teaching you.Not Getting a Well-deserved Pay Raise or PromotionFirst of all, let’s assume that your employer is not having any financial difficulties and is giving raises to other employees. Normally, we would think that our boss or employer is a louse and a cheapskate. We would wonder why we are the only person that did not get a raise.Looking at this situation from a spiritual perspective, we need to reflect upon why this is happening to you and not to anyone else. Reflect upon how you value yourself and your work. Do you sub-consciously think that you are not worthy of a pay raise? You will discover that the perception of not being worthy begins with yourself and your mindset. It is your self image that gets projected outwards. Others “see” the image that you have for yourself and act accordingly.Instead of being angry with your employer, work towards increasing your self-worth. Once, you raise your self worth then the rest of the world will recognize your shift and act accordingly by paying you what you are worth.You Hate Your Job and You Just Can’t Take It Another DayWhen you hate your job, it is easy to blame your employer for the many reasons why you despise your job. Perhaps, you are upset because your boss denied your vacation request or maybe you are bothered by the fact that you are far more qualified and talented than the person who is your supervisor.From a spiritual perspective, have you looked at why you are staying at a job that you hate so much? You might say something like, “I have excellent health benefits and can’t risk changing companies.” or “I have already spent fifteen years with this company and I would lose my retirement if I left.” Keep in mind that all of these “reasons” are just excuses. That’s right just excuses.Instead of getting upset with your employer, you need to look at why you are feeling so challenged about leaving. What is really keeping you there? Most of the time, we stay in a job that we hate because of fear. Fear of the unknown. Fear that I can’t get the same or better health insurance. Fear that I would fail in a new job. Fear of being too old. Fear of anything and everything. It is the fear that truly keeps you stuck in a place that you really don’t want to be.If you take the time to explore your fears, you will realize that you are being called to take a new direction in your career. Once you let go of the fear and accept change, you will see that you should have left your job a long time ago.Whatever challenge you are given at work, look beyond the situation at the surface level. What is really happening? What is the situation trying to teach you? When you incorporate this new way of thinking into your life, you will find that your difficulties are in reality blessings in disguise.

Forex Money Manager – Have You Considered This Option?

Forex Money Managers are online managed Forex accounts that offer to manage, trade the markets on behalf of clients in Forex. Forex fund managers are ready to provide their services to you. It goes without saying that this option gives investors a great number of advantages due to the fact that vast majority of managed Forex accounts make more cash when compared with ordinary retail investors.For an average retail Forex trader who is just starting out in Forex trading, it forms a rather difficult activity to master Forex trading. Most novice Forex traders fail within a couple of months. It must be pointed out that most novice Forex traders lose money not only when trading currencies but also when dealing with managed Forex accounts which fail to be reputable. The problem is that finding a really reputable and high performing money manager is rather a challenging exercise but worth the effortsBenefits of a Forex money manager
The significant benefits of choosing to invest through Forex fund managers is that investors don’t need to come to the table with huge investments in order to access this particular managed Forex accounts. The general assumption is that a vast majority of managed Forex accounts require investors to invest at least one million dollars. While this is true, but in most cases managed Forex accounts require only a $5,000 approximately to get started. One of the key benefits of managed Forex accounts is that an investor retains the full control over their investment.A Forex fund manager is one of the most sought after commodity, as more people look to the Forex markets to increase returns on their portfolios. So why hire a Forex money manager to look after your funds? in the first instance, it is the belief that they will make you money. So what would compel investors to choose a Forex money manager and how, in practice, can a Forex money manager help to assist an investor get superior returns? The fact that investors get the ability to access the complex and volatile world Forex trading with a small amount well managed in expert hangs with low deposits of $5,000 gets you in to most managed Forex accounts.Forex money managers offer retail investors a lot of possibilities to invest in the Forex market, where before they just didn’t exist. Finding a reputable and high performing foreign exchange manager can sometimes be hard, but it well worth the search.Why choose a Forex money manager
Having your investment looked after by a Forex money manager offers a variety of possibilities and advantages for the retail investor. Most Forex fund managers do make more money than an ordinary retail investor. Questions as to why so many people are now investing with a Forex money manager or why hire a Forex money manager to look after your funds are best answered below

In the first instance, it is the belief that they will make you money
On average most novice Forex traders tend to lose their investments with the first 3 months
Investors either tend to switch back to investing in stocks, or can look to find a suitable Forex money manager to manage their money in the Forex market.
Finding a decent and high performing foreign currency manager can sometimes be hard, but it well worth the search.So what is so great about these so called managed Forex accounts? Opting to make use of a managed Forex account gives investors the access to quality Forex fund managers who have the requisite experience. On the higher end of the scale, there are fund managers that require investors to put in atleast a minimum of a million dollars, but at the same time a majority of managed Forex accounts seek retail investors to access the potential gains of the currency market with as little as $5,000.So what are the advantages of investing in a managed Forex account, and how, in practice, can a Forex money manager help to assist an investor get superior returns? For starters, investors don’t need to be a millionaire to access a managed Forex account. However, with the majority of managed Forex accounts, retail investors can access the potential high returns of the currency market with as little as $5000.Forex money managers are paid a percentage of the profits they generate. For example, if you make $100 in the Forex market, the manager might keep $20 or $30 of it as a performance fee. Although the performance fees might seem a bit too high, remember that you might not have made any profit in the first place if not for trading with the help of a Forex money manager. And in the same note, if the Forex money manager does not make any money in your account, you typically do not have to pay for the service. This is basically a no win no gain kind of a business model and a choice that novice traders with disposable investments can look to in order to maximize their returns.